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Marketing & PR
The Globe Inn
Marketing strategy, design, digital communications and content.

The Client

The Globe Inn is an award-winning, Grade II-listed Georgian pub, boutique hotel and restaurant in the seaside town of Wells-next-the-Sea.
After being significantly refurbished and extended the Globe went on to be voted Best Independent Hotel at the 2015 EDP Norfolk Tourism Awards and was a finalist in the Best Family Dining category at the 2016 EDP Norfolk Food and Drink Awards. With luxurious bedrooms, individually designed to reflect the quirky maritime charm of its coastal location and a restaurant celebrating simple, honest and seasonal food,

Our Work

Over the past 18 months we have provided ongoing marketing and PR services for The Globe Inn and their holiday let property, Spicer’s House on the Buttlands. Our work has included the design and launch of a brand new website, marketing strategy, digital communications and content production including their first promotional videos which have received thousands of views. We have also generated on and offline PR coverage in the Guardian, The Times, Sunday Times and other regional publications including reviews and features promoting all aspects of the restaurant, hotel and holiday house.

The Results

“I have been very satisfied with the detail of the design and support work provided by Shorthose Russell. They are quick to respond to queries and problems. I have enjoyed brainstorming sessions with them and am always impressed with their thinking out of the box.”

Antonia Bournes, Marketing Director – The Globe Inn, Wells-next-the-Sea
35%

Increase in traffic since website launch

184%

Social media growth

63%

Email database growth

1.4m

Print reach in national and local publications

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